Mission & History Board of Directors Board of Advisors Humanitarian Award
   
  Helping Humanity
By Building Brands
 
Kenneth Chase
Bonnie Skop
Charlie Arturaola
Michael Choma
Roger Collis
Greg Salmela

Board of Directors

 

Kenneth Chase

Co-Founder, Toast to Humanity

Ken Chase is a classically trained wine merchant with an international reputation spanning the globe. His formal education in Canada was at Loyola of Montreal and then the University of Freiburg in Germany. His wine studies focused in France, Germany and Italy where he lived and studied for eight years. These formative years in the vineyard gave Ken a yearning to see how the rest of the world made wine and through different apprenticeship programs he began to study throughout the classical wine growing regions of Europe.

Born and raised in Montreal, Ken is fluent in French, English and German. These three languages made his cultural adaptation very easy. Ken consults world wide on many wine projects and runs his business from his office in Oakville, Ontario Canada. His educational programs on wine are keeping him busy as he travels the world expounding on wine and how simplistic and fun it can be. It is his dream to take the mystery out of wine and share his passion with others.


Snapshots of Activities

 

Wine consultant To Delta Airlines world wide
Created the Beaujolais Nouveau phenomenon in Canada.
Created the award winning wine program for Wardair & Canadian Airlines
Wine consultant for Canadian Airlines
Blends and creates wine for top restaurants and hotels
Developed three wineries in both viticultural and technical aspects
Active as committee chairperson for the wine trade in the push to privatization of the alcoholic beverage business in Canada
Created and consulted with the American Express Wine Club
Participants regularly as a judge in wine competitions world wide
Is a member of numerous wine brotherhood associations around the world including Chevalier de Tastevin
Consulted with the ICARA group of Luxembourg on viticultural projects in China
Lectures world wide on wine
Consults with wine producers on consumer tastes and market developments
Spokesperson for VINEXPO, the world’s largest wine fair

 

 

Bonnie Skop

Co-Founder, Toast to Humanity

 

Toast To Humanity was created by Bonnie as a way to combine her passion for the wine and entertainment industries with her experience in helping charitable organizations via cause branding promotions and productions.

The concept of Toast To Humanity started when Bonnie missed her flight out of Toronto, Canada and met a manager who was talking up their wine consultant for their airline and that she should speak to him about a wine promotion. Upon her arrival home to South Florida, she quickly assembled a team of experts who could help make her concept a reality.
Bonnie Skop 
Toast To Humanity has now become one of the most unique and ambitious cause branding promotions in the wine industry.

Coupled with her Bachelors degree in Telecommunications (Television Studies) from Michigan State University with a minor in Film from the University of California Los Angeles (U.C.L.A) and an extensive background in marketing and advertising, Bonnie’s diverse experience has proven to be essential in the development of Toast To Humanity. Her career has led her into areas of production, promotion, publicity, all areas of advertising fromconceptualization to implementation and the development of cause-branding and event marketing opportunities that enhance her client’s overall integrated marketing campaigns.

Bonnie helped to develop new product launches for Brother International, Alamo International, Delta Dream Vacations International and Nantucket Nectars. She was also deeply involved in the development of an international music variety television series and licensed merchandising for Chicago-based sponsorKIDSProductions / sponsorKIDSCharities and handled publicity and promotions for a ten-city international theater production which also benefited children’s charities out of Miami, Florida. Other accounts and productions Bonnie has successfully handled include Stephen J. Cannell Productions, East of Doheny Productions, Cirque Ingenieux, Live From South Florida... It Is Saturday Night, Rock The Castle Concert Series, and Romance Writer’s Promotions.
 
 

Charlie Arturaola

Founding Board Member

 

The world renowned Sommelier and Wine Educator Charlie Arturaola has an impressive palate. He continues to work with the best and most prestigious eno-gastronomic names.

 

He can be found at the most famous wine festivals, including the Boston Wine Experience, the NYC Wine Experience, the Slow Food Golden Glass Wine Competition in San Francisco, the Jackson Hole Wine Auction, and the Aspen Food & Wine Classic.

He has been featured as a speaker at FENAVIN in Spain, at Paladar do Brasil in Sao Paulo, at VinItaly in Verona and the Miami International Wine Fair. He is the founding Sommelier of the Masters of Food & Wine at the Park Hyatt Mendoza, Argentina.

 

He has been a judge at the London based International Wine and Spirit Challenge, the American Fine Wine Competition and the Argentine Wine Awards.

 

In addition to judging, teaching and speaking, Charlie has written articles for USA Weekend Wine Watch, the Art of The Times in Los Angeles, Wines From Spain, E-Catas in Spain and Diario del Vino, Mexico. He wrote the prologue and the preface of “Este Vino es Bueno?,” a book by Joaquin Parra, coming out in Spain in March 2011.

 

He also does wine cellar appraisals for Chubb Insurance, Fireman's Fund and for individuals.

Arturaola starred in the movie, El Camino del Vino. It is a fictionalized documentary based on his life, filmed in Mendoza, Argentina and Montevideo, Uruguay. El Camino del Vino, The Ways of Wine, recently won the prestigious FIPRESCI (Federacion Internacional de la Prensa Cinematografica) at the Mar del Plata Film Festival in November 2010.

 

Charlie worked for Drew Nierporent's Myriad Restaurant Group, the Boca Raton Resort & Club in Boca Raton, the Gulf Hospitality Group in Marco Island Florida and subsequently opened Academia di Vino in NYC. He began his career with Cunard Cruise Lines.

 

He is the president of Grappolo Blu, Inc., a comprehensive wine consulting business started in 2007.

 

He is fluent in Spanish, Portuguese, French and Italian.

 
 

Michael Choma

National Sales Director, Golfers Marketing Solutions

 

Sold The Golfer’s Advantage (magazine only) to Frey Media in 1999 and became the publisher of the South Florida Golfer’s Guide.

Michael Launched the Golfer’s Advantage in 1997 which was a publication showcasing golf, entertainment and dining in the South Florida area

Played professional golf for two years after attending graduate school on various golf tours throughout the US

MBA from Nova Southeastern University with a specialty in Management Information Systems

Undergraduate - Two years at the University of South Carolina/two years at Nova Southeastern University
 
 

Roger Collis

International Herald Tribune, London, England

 

Roger Collis is a veteran corporate in-fighter who long ago recognized that humor is the better part of valor and left to become a writer and broadcaster, with an occasional foray as a consultant into the management world. He is the author of “If My Boss Calls, Make Sure You Get His Name,” a collection of satire on the corporate life.

Roger Collis is a veteran corporate in-fighter who long ago recognized that humor is the better part of valor and left to become a writer and broadcaster, with an occasional foray as a consultant into the management world. He is the author of “If My Boss Calls, Make Sure You Get His Name,” a collection of satire on the corporate life.

He has since earned worldwide recognition as a business travel guru through his acclaimed columns in the International Herald Tribune, “The Frequent Traveler,” now in its 20th year, and “Ask Roger Collis,” each Friday. The second edition of his bestselling book, “The Survivor's Guide to Business Travel,” published in 2002, was described by The Times newspaper as “the best source of independent travel advice on the market.”

Roger won a special award in the Carlson Wagonlit 2004 press awards for the Business Travel industry. The citation read: “In recognition of services to the business travel industry — for giving an international audience greater understanding of corporate travel's complexities and for producing consistent, high quality coverage of the industry”.

Roger was educated at Liverpool University in England. He is a member of the International Alumni Association of IMD Business School in Lausanne, Switzerland, and is the author of Harvard Business School teaching case studies. He served as a commissioned officer in the British Army during his military service.

In the 1960s, Roger was a star copywriter with Colman, Prentis & Varley — the largest British international advertising agency at the time. He later became European marketing director and managing director of the Europe headquarters in Lausanne of the U.S. multinational Miles Laboratories, with whom he stayed 11 years; then spent four years as group vice president, responsible for marketing and new business development, with Cederroth, a Swedish-owned healthcare group based in Geneva. His last corporate job was marketing and sales director for Merck, Sharp & Dohme, the British subsidiary of Merck Inc. He subsequently spent as a year as associate editor with International Management magazine, published by McGraw-Hill, before becoming a full-time writer and occasional consultant.

In frequent demand as a conference and round-table speaker, broadcaster and film narrator, he commutes worldwide, from his base in London. He is editor and publisher of Truth in Travel, a monthly on-line newsletter.
 
 

Greg Salmela

Principal, Aegis

 

The entrepreneurial bug bit Greg Salmela early in his life— experimenting with a series of small business initiatives from as young as age ten. Following high school, Salmela pursued an avid interest in design, establishing a career as a graphic designer and working in senior capacity for a number of advertising agencies. However, in 1994 Salmela re-embraced his entrepreneurial tendencies by acquiring a design firm called Designmode, followed in 2000 by the acquisition of a second firm called Anno Domini, ultimately putting both companies under the single banner of Aegis.

Aegis represents Salmela’s desire to bring design into a more critical arena. A consultancy that takes its cues from anthropology more than from marketing, Aegis is helping clients achieve greater clarity in how they communicate and connect to their audiences. Since its acquisition, Aegis has won recognition for its work with an impressive list of international companies, including 3M Corporation, Fidelity Investments, The Thomson Corporation and Toronto-Dominion Bank.